Apple has held discussions with Meta about integrating the Fb proprietor’s AI mannequin into iOS 18 as a part of its Apple Intelligence characteristic set, in keeping with a report over the weekend.


Meta launched Llama 2, its giant language mannequin, in July 2023, and in April, the corporate launched the newest variations of its AI fashions, known as Llama 3. The Wall Avenue Journal studies that the 2 longtime rivals have held talks about providing Meta’s mannequin as a further choice to OpenAI’s ChatGPT. The paywalled report notes that the discussions have not been finalized and will fall by means of.

As a part of Apple Intelligence, Apple has introduced a partnership with OpenAI that can permit Siri to entry ChatGPT straight in iOS 18, iPadOS 18, and macOS Sequoia to supply higher responses in related conditions. Utilizing ChatGPT will likely be elective, so customers with considerations in regards to the expertise can abstain and nonetheless make use of Apple’s personal new AI options.

Talking at WWDC 2024, Apple’s senior VP of software program engineering Craig Federighi mentioned that the corporate finally needs to offer its customers a selection between completely different AI fashions. Federighi additionally prompt that Google Gemini may very well be an possibility sooner or later.

Apple is not paying OpenAI as a part of the partnership, and WSJ studies that discussions with different AI firms have equally taken place with the understanding that neither social gathering can pay one another. Slightly, pushing an AI mannequin to tons of of tens of millions of Apple gadgets is taken into account to be of equal or larger worth: AI firms get to promote premium subscriptions to their providers by means of Apple Intelligence, whereas Apple is able to take a fee on gross sales.

Nonetheless, it is nonetheless not clear how a lot of a monetary windfall such offers will likely be for AI firms in the long run, given {that a} surge of customers from Apple gadgets will undoubtedly require extra of the businesses’ personal compute energy and finances.

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