College students on the Propel Heart (Supply: Propel Heart)
Fifty college students from a variety of traditionally Black schools and universities are to get an immersive two-week program with Apple.
The brand new program comes from the Propel Heart, which was created in 2021 by one in all Apple’s earliest investments from its Racial Fairness and Justice Initiative (REIU). In the identical yr, Apple additionally awarded $5 million to 4 traditionally Black schools and universities (HBCU).
In accordance with Selection, the Propel Heart is now operating working with 19 HBCUs for a 2024 Arts & Leisure Trade Accelerator. It is a year-long program geared toward creating better variety within the trade.
“Creativity is central to everything we do at Apple,” mentioned Alisha Johnson Wilder, director of Apple’s REIU, “and we’re thrilled to help create more pathways into the arts and entertainment industries for HBCU students.”
“Through Propel Center’s programming,” she continued, “we’re helping expand opportunities for emerging creators from diverse backgrounds by ensuring these talented students have access to the technology, resources, and expertise they need to become leaders in the creative arts.”
The accelerator begins on June 10, 2024 at Tennessee State College, and concludes at Atlanta’s Clark Atlanta College within the week of June 16. Throughout this system, college students may have workshops, meet trade consultants at Apple Music workplaces, and use Apple instruments to create music and artwork.
“Harnessing the undeniable power of creativity and collaboration has enabled Propel Center and Apple to establish a nurturing and inspiring environment to cultivate the many talents of our HBCU students,” mentioned Propel Heart president Dr. Lisa Herring.
“This year’s accelerator marks a continued commitment from Apple and our industry partners to help address equity and diversity gaps in the arts and entertainment industry and other critical business sectors,” she continued.
In 2021, Tim Cook dinner talked about why Apple was beginning the REIU program, and particularly about its causes for backing the Propel Heart.