Picture: Apple
No PC maker is rising sooner than Apple. Mac shipments elevated 20.8% 12 months over 12 months in Q2, in keeping with market analysts. That’s a progress charge that dwarfs bigger rivals.
It’s the second quarter in a row of double-digit progress for Apple.
Mac shipments in Q2 2024: A lot progress
Through the Covid pandemic, hundreds of thousands of individuals purchased computer systems of all kinds so they might work or take lessons from house. Years later, it appears many of those units are due for alternative. And it’s pushing up Apple’s shipments.
Cupertino shipped 5.7 million Macs within the second quarter, in keeping with IDC. That’s up from 4.7 million in the identical interval of 2024,therefore the 20.8% enhance.
macOS is having a great 12 months. Through the first three months of 2024, shipments elevated 14.6%. That is doubtless due to the M3-powered MacBook Air that launched in March.
Apple vs. Home windows, and so forth.
Apple’s progress a part of a normal rise in PC shipments, however no rival can match it. Lenovo noticed a 3.7% year-over-year enhance in Q2, whereas HP grew simply 1.8%. Dell’s shipments truly dropped.
However, Apple stays in fourth place behind these three. IDC stories the Mac-maker has 9% of the worldwide PC market, up from 8% a 12 months in the past. Lenovo has 23%, HP has 21% and Dell has 16%.
Mac customers maintain off on upgrades
Apple might promote extra Macs besides it makes such good ones that customers are holding onto them longer.
A current ballot of individuals shopping for a brand new Mac discovered that 56% of purchasers had been changing a macOS pc that was three years or older. It’s a repeat of a ballot analysts at CIRP carried out in 2020 and located that again then solely 40% of patrons had been changing a pc three years or older.
So in 2024, a majority use their Mac for a minimum of three years earlier than upgrading. However again in 2020, a majority of individuals (60%) had been changing their Mac after fewer than three years.
The distinction would possibly come all the way down to Apple silicon. The M1 launched on the finish of 2020 however continues to be fairly a succesful chip. It’s as much as working the brand new Apple Intelligence AI options, for instance.
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