In an indication Apple TV+ could but arrive for Android customers — that means hell should be completely coated in ice — Cupertino is trying to rent a senior engineer to construct a TV and sports activities app for the smartphone platform, based on a brand new report.
Report: Apple seeks senior engineer to construct TV and sports activities app for Android
Apple marketed a job opening previously few days for a senior engineer to assist put collectively a sports activities and TV app for Android, Bloomberg reported Wednesday.
The advert says Cupertino seeks a growth lead on “fun new features” to “help build an application used by millions to watch and discover TV and sports.”
An Apple spokesperson declined to remark, Bloomberg stated. However may this imply Cupertino will make Apple TV+ or some mixture of latest TV and sports activities apps accessible to Android customers?
It’s all about market share
The software-development transfer seems to be about gaining extra market share in video streaming by any means essential — even engaged on the Android platform, the principle competitor to iOS.
The report famous that the iPhone large has spent closely increase unique content material for Apple TV+ since its launch in 2019, netting a 2022 Finest Image Oscar for CODA within the course of. However Apple doesn’t disclose service’s subscriber numbers or its particular income, so it’s laborious to say the place it stands financially on the enterprise.
Clearly, creating apps for Android may open up a significant supply of further viewers and ensuing income. Whereas Apple dominates the high-end smartphone market, Android serves extra customers worldwide utilizing greater than 3 billion gadgets.
Apple’s avoidance of Android might be coming to an finish
Apple hasn’t been shy about placing Apple TV+ in all places potential, like on Roku and Amazon gadgets. However there has not but been a devoted Android app for it, although it may run on Google Chromecast and a few sensible TVs through Android.
In the meantime, Apple put out Apple Music streaming on Android, however not FaceTime and iMessage, which it could have considered as larger threats to iPhone gross sales.
Bloomberg suggests the most recent transfer reveals an perspective change at Apple, because it seeks a extra intensive involvement with Android by a brand new rent to “design and architect a sophisticated application.” The report additionally cited releases earlier this 12 months of standalone variations of Apple Music, Apple TV and device-management apps for Home windows.
Going again a bit additional, Apple expanded the iTunes Music Retailer to cowl Home windows PCs six months after launching the service for Mac. It’s like “giving a glass of ice water to somebody in hell,” then Apple CEO Steve Jobs stated round that point.
And this might bolster Apple’s juggernaut development in providers much more.