- Finest for routing results in gross sales reps: ZoomInfo
- Finest for lead record constructing: UpLead
- Finest for electronic mail verification: Wiza
- Finest supplier supporting superior knowledge hygiene: Lusha
- Finest supplier with easy consumer interface: Lead411
- Finest for knowledge enrichment: Clearbit
Apollo is a strong B2B database supplier that gives end-to-end gross sales knowledge and monitoring. With a wide range of options like lead routing, browser extensions and pipeline forecasting, its resolution will be scalable to satisfy a company’s wants. Right here, we examine related suppliers and their key choices that will help you discover the proper match for what you are promoting.
High Apollo rivals and alternate options: Comparability desk
Having a robust B2B database supplier can enhance any enterprise’ lead era technique whereas additionally cleaning and segmenting the incoming knowledge for efficient outreach. Right here, we’ve highlighted 4 extra main options provided by the highest B2B databases.
| Purchaser intent knowledge | Lead scoring | Information accuracy assure | Gross sales engagement | Pricing | |
|---|---|---|---|---|---|
| ZoomInfo | Sure | Sure | No | Sure | Contact for quote |
| UpLead | Sure | No | Sure | No | Free beginning value |
| Wiza | No | Sure | Sure | No | Free beginning value |
| Lusha | Sure | Sure | No | No | Free beginning value |
| Lead411 | Sure | Sure | Sure | Sure | $75 per consumer, monthly |
| Clearbit | No | Sure | No | No | Free beginning value |
High Apollo rivals
Beneath are B2B databases that supply options much like these supplied by Apollo. Our record of the highest Apollo alternate options embody ZoomInfo, UpLead, Lusha and others. I recognized a singular use case for every supplier that may enable you to determine one which’ll match what you are promoting wants. Instance use instances are the very best different for routing results in gross sales reps in actual time or the very best different with an easy-to-use interface.
Subsequent, I’ll dive into every of those ideally suited use instances in addition to their pricing data, key options, and professionals and cons.
ZoomInfo: Finest for routing results in gross sales reps
ZoomInfo is a strong B2B database supplier with capabilities in gross sales, advertising and recruitment. Its specialised lead routing performance segments and distributes incoming results in on-line gross sales reps or these particularly skilled with leads of that sort by particular automates and guidelines.
Pricing
- SalesOS: Entry firm insights and speak to data. Contact for quote.
- MarketingOS: Pipeline administration and digital advertising options. Contact for quote.
- TalentOS: Supply and handle candidates for firm recruitment. Contact for quote.
Options
- Native cellphone dialer: Construct multi-touch cadences with leads proper from the platform with their native cellphone and electronic mail instruments.
- Cross-channel advertising: Design focused show and social media promoting to make use of throughout a number of channels.
- Web site chat: Set lead alerts to interact best-fit patrons or automate lead-qualifying interactions in actual time from what you are promoting web site.
ZoomInfo professionals and cons
| Execs | Cons |
|---|---|
| 14-day free trial. | Restricted pricing information out there. |
| Massive inside lead database. | Purchaser intent prices further. |
| Identifies nameless web site guests. | Person reviews of a steep platform studying curve. |
Why we selected ZoomInfo
ZoomInfo is a strong B2B database and lead era software. By providing options for gross sales, advertising, operations and expertise acquisition, the platform might help organizations determine and funnel leads into their present gross sales funnel. ZoomInfo may assist customers have interaction with clients immediately and throughout channels on one unified platform.
Each ZoomInfo and Apollo provide lead routing, browser extensions, pipeline forecasting and purchaser intent knowledge. Nonetheless, ZoomInfo doesn’t present upfront pricing data and has consumer reviews indicating it may be a troublesome platform to study. For a supplier with an easy-to-use interface and upfront pricing, I like to recommend contemplating Lead411 for his or her clear pricing disclosures and UX/UI.
For extra data, head over to our detailed ZoomInfo evaluation.
UpLead: Finest for lead record constructing
UpLead is a B2B knowledge supplier and expertise firm providing entry to verified B2B contacts with direct electronic mail addresses and cellphone numbers. You may search by their 155+ million contacts by {industry}, location, gross sales quantity, variety of staff, public vs. non-public, contact title, job perform and extra. Click on on any search filter and generate an automated record of certified leads in real-time.
Pricing
- Take a look at Drive: Get 5 credit and verified electronic mail addresses and cellphone numbers for seven days.
- Necessities: The whole lot within the Take a look at Drive plus CRM integration and 170 month-to-month credit for $99/month.
- Plus: The whole lot within the Necessities plan plus knowledge enrichment and 400 month-to-month credit for $199/month.
- Skilled: The whole lot within the Plus tier, plus purchaser intent knowledge and a customized quantity of month-to-month credit. Contact for quote.
Options
- Chrome extension: Seek for particular person and firm data with their browser plugin immediately from the lead’s web site or LinkedIn web page.
- Electronic mail verification software: Discover electronic mail addresses in bulk after which confirm their accuracy in actual time.
- Intent knowledge advertising: Uncover what potential shoppers wish to know earlier than making a purchase order, and use that data to strategize advertising efforts.
UpLead professionals and cons
| Execs | Cons |
|---|---|
| No setup charge. | Brief trial interval in comparison with {industry} requirements. |
| 155+ million contacts. | Customers report outdated dashboard UI. |
| 95% accuracy assure. | Person reviews of billing issues. |
Why we selected UpLead
UpLead is a scalable B2B database that may present real-time verified emails, cellular numbers and intent knowledge. Its knowledge accuracy assure of 95% is above the {industry} common, making it a reliable supply of prospecting lists. Along with UpLead’s product demo, customers can choose a help plan primarily based on month-to-month credit and entry to integrations.
If you’d like an identical supplier to UpLead with a chrome extension, purchaser intent knowledge and third-party integrations, I counsel wanting into ZoomInfo.
Wiza: Finest for electronic mail verification
Anybody can use Wiza’s free electronic mail finder and verification software. Customers can discover skilled electronic mail addresses by submitting a full title and firm area for immediate outcomes. This software has a 97% accuracy price. Moreover, electronic mail lists will be created from LinkedIn and activate Wiza’s actual time electronic mail verification and scoring function.
Pricing
- Free: $0 per consumer monthly. This restricted plan provides 20 emails and 5 cellphone numbers monthly.
- Starter: $49 per consumer monthly and solely out there to be billed month-to-month. This plan consists of 100 emails and 100 cellphone numbers monthly, CRM integration and crew analytics.
- Electronic mail: $83 per consumer monthly billed yearly or $99 monthly billed month-to-month. This consists of limitless emails, $0.35 per cellphone quantity, 10,000 exports a month and CRM integrations.
- Electronic mail + Cellphone: $166 per consumer monthly billed yearly or $199 monthly billed month-to-month. This plan consists of 500 emails and cellphone numbers monthly, CRM integration and crew analytics.
Options
- Information exporting: Obtain prospect lists on a CSV or sync the data immediately into your CRM software program.
- LinkedIn Gross sales Navigator software: Join Wiza to LinkedIn to disclose verified contact data.
- Focused lists and filters: Seek for prospects that completely match your ICP with superior filters like job seniority, firm measurement, {industry} and extra.
Wiza professionals and cons
| Execs | Cons |
|---|---|
| Supplies a guided demo of the product. | Paid tiers will be costly for smaller companies. |
| Affords a chrome extension. | No lead engagement options. |
| 97% title accuracy, 99% electronic mail accuracy and fewer than 1% bounce price. | Actual consumer reviews of sophisticated record exporting. |
Why we selected Wiza
Wiza provides a set of instruments to assist companies discover individuals’s electronic mail addresses on Linkedin and throughout the net. It could possibly function each a B2B database and candidate prospect software program for gross sales or recruitment groups. Wiza additionally provides integrations and API to attach its product together with your present tech stack.
Lusha: Finest supplier supporting superior knowledge hygiene
The Lusha platform and plugins can combine with APIs and different third-party instruments to take care of a recent and at all times up-to-date database of leads. Lusha prioritizes privateness and safety and is accredited below ISO 27701, the highest worldwide privateness commonplace. This fashion, customers achieve entry to correct, dynamic and compliant knowledge powered by crowdsourcing and AI.
Pricing
- Free: Obtain free credit and direct cellphone quantity for one free consumer.
- Professional: Get all the things within the Free tier, plus record administration and exports, for $29 per consumer monthly.
- Premium: Get all the things within the Professional tier plus bulk prospecting and analytic entry for $51 per consumer monthly.
- Scale: Get all the things within the Premium tier plus CVS enrichment and CRM integrations for a customized quote.
Options
- Purchaser intent: Use behavioral knowledge to know when focused decision-makers are able to buy an answer like yours.
- Browser plugin: Search and discover contact data for leads from anyplace on the net.
- Exercise alerts: Get notified when your prospect makes a change that influences their shopping for potential, reminiscent of a job title change.
Lusha professionals and cons
| Execs | Cons |
|---|---|
| CCPA/GDPR compliant. | No knowledge accuracy assure. |
| Fast consumer onboarding and prompt entry. | Restricted social media lead prospecting. |
| Reasonably priced choice for small companies. | Person reviews of occasional incomplete profiles. |
Why we selected Lusha
Lusha is a go-to-market intelligence B2B platform supporting gross sales, advertising and recruitment groups. Customers can entry international knowledge proper at their fingertips by Lusha’s strong inside database of over 50 million enterprise enterprise profiles, 44 million small enterprise profiles and 45 million North American contacts. Customers can generate in-depth profiles for contacts or corporations that embody full names, job titles, contact data, social media hyperlinks and a lot extra.
Customers of Lusha reward the database for its simple implementation. This makes it a main different to Apollo. However Lusha doesn’t provide an information accuracy assure. If that’s a requirement for what you are promoting, I like to recommend wanting into UpLead.
Lead411: Finest supplier with easy consumer interface
Lead411 is a gross sales intelligence resolution and B2B database supplier that gives recent, limitless gross sales leads and IT intelligence inside a easy dashboard UI. Providing a wide range of knowledge options, Lead411 converts gross sales intelligence into actionable knowledge, permitting you to shortly determine the place to focus gross sales engagement and outreach.
Pricing
- Foundation Plus Limitless: $75 per consumer monthly when billed yearly or $99 per consumer monthly when billed month-to-month for limitless electronic mail views and a pair of,400 exports a 12 months.
- Professional with Bombora Intent: The whole lot in Primary+ with 10,000 exports a 12 months. Contact for quote.
- Limitless: The whole lot in Primary+ with limitless exporting and devoted help. Contact for quote.
Options
- Information verification: Keep away from stale knowledge by a strict re-verification course of that codecs and researches knowledge continuously.
- Purchaser intent knowledge: Robotically filter and section leads primarily based on whether or not they have a direct want to your services or products.
- Lead scoring: Use their Progress Intent Algorithm to determine high-quality leads with a number of development indicators to strategize when to start nurturing these new shoppers.
Lead411 professionals and cons
| Execs | Cons |
|---|---|
| Home and worldwide lead sourcing. | Dearer choice. |
| Strong analytic and reporting capabilities. | Restricted buyer help. |
| Integrates with 25+ CRMs. | Stories of gradual exporting. |
Why we selected Lead411
Lead411 is a B2B knowledge supplier that gives limitless electronic mail views, no hidden export charge and no cell phone or electronic mail limitations. Its knowledge options embody all core options contact enrichment, knowledge verification in addition to B2B direct dials from inside the platform. Lead411 additionally serves companies which might be in account primarily based advertising, recruiting, gross sales service and SaaS and expertise.
If you’d like a B2B database that not solely can supply and rating leads for gross sales or recruitment however may start participating with them past direct dials, I counsel ZoomInfo for its superior communication options.
Clearbit: Finest for knowledge enrichment
Clearbit, by HubSpot, makes use of real-time enrichment to supply full profiles on each lead, contact and account to assist convert your greatest alternatives on the proper time. Imported knowledge is mechanically refreshed as quickly as their machine studying instruments detect a change. This ensures the information customers are referencing is at all times updated and recent. Clearbit additionally seamlessly integrates with a wide range of third-party advertising and gross sales instruments.
Pricing
- Free: Primary entry to 25 credit monthly and Hubspot pipeline constructing.
- Progress: 125-1,000 credit monthly plus certified leads for $50-$275/month.
- Enterprise: If you’d like extra or are an enterprise-level firm, contact for a customized quote.
Options
- Lead segmenting: Create exact lead concentrating on workflows to drive higher engagement.
- Database migration: Merge your present database, even when it’s massive, to switch and cleanse all leads and profiles.
- Web site lead monitoring: Connect quick and enticing lead era varieties to your webpages for extra conversions.
Clearbit professionals and cons
| Execs | Cons |
|---|---|
| Number of integration choices. | No knowledge accuracy assure. |
| Affords a free model. | No lead engagement performance. |
| Features a cellular software. | Restricted industry-specific segmenting. |
Why we selected Clearbit
Clearbit, by HubSpot, is now powered by AI to counterpoint data, rating and route leads, and reveal shopping for patterns and intent from net guests. Clearbit gathers public knowledge from the net plus their very own proprietary knowledge to transform unstructured data into standardized knowledge units. This permits what you are promoting to have all the things wanted to go-to-market.
If knowledge accuracy ensures are a dealbreaker to your B2B database supplier, I suggest contemplating UpLead or Apollo.
Is Apollo price it?
Sure. Apollo is price it for companies that desire a B2B database that may assist determine and have interaction with certified leads, in addition to a supplier who can construct automated multi-step touchpoints together with your high-quality leads. Its free tier can be pretty strong, together with restricted credit and primary filtering options, making it a scalable supplier to match what you are promoting measurement and wishes.
You must nonetheless think about an Apollo competitor if you would like no obtain or import limits, you need touchdown web page kind builders otherwise you’re prioritizing worldwide lead era.
Apollo professionals and cons
Listed here are a few of Apollo’s prime professionals and cons. At a look, Apollo comes with a big database of prequalified contacts in addition to a excessive electronic mail data accuracy price. There are additionally some consumer reviews relating to the information accuracy of contact profiles and the complexity of the platform, which needs to be thought of when making a choice.
| Execs | Cons |
|---|---|
| 275+ million contacts. | Person reviews of incomplete profiles. |
| 14-day free trial. | Steep platform studying curve. |
| 98% electronic mail accuracy. | Restricted worldwide lead knowledge. |
Apollo pricing
Apollo provides completely different pricing tiers relying in your crew measurement, what number of credit and whole lead exports you desire a 12 months.
- Free: Primary sequence automations plus 60 credit and 120 exports per 12 months.
- Primary: $49 per consumer monthly for 900 credit and 12,000 exports per 12 months.
- Skilled: $79 per consumer monthly for 1,200 credit and 24,000 exports per 12 months.
- Group: $119 per consumer monthly for two,400 credit and 48,000 exports per 12 months.
Do you want a substitute for Apollo?
Apollo is a strong choice for companies as they begin to construct out lead lists with actionable insights, particularly with its basic affordability. Some customers could discover the platform itself advanced, particularly in comparison with different choices with related value factors. In the end, you must determine if its enrichment and engagement capabilities will adequately help your specific database and lead era wants.
For a full record of the highest B2B database suppliers, take a look at our information, the place I consider the highest suppliers with their key options, professionals and cons, and extra.
Methodology
To judge every of Apollo’s prime rivals and assist determine their particular person strengths and weaknesses, I compiled data immediately from every supplier’s web sites and sources, together with prime options, buyer help, costs and scalability. I additionally took into consideration verified consumer critiques to achieve perception into consumer experiences with options solely out there with paid tiers. From there, I handed every supplier by an inhouse rubric comprising standards the typical consumer would think about essential earlier than investing in a B2B database. These standards embody ease of use, value transparency, core options, consumer expertise and customization performance.